In a radio ad airing on Indianapolis-area stations during Super Bowl week, UNITEHERE! reminds listeners one of the first things many young NFL players do after signing a first contract is “buy their mom a house, or build her a new kitchen or let her retire.”

Many NFL players were raised by moms who cleaned houses, cleaned hotels or cleaned both. We all have a special place in our heart for the women of Indianapolis who do that work.

The commercial (click here to listen) to raise awareness about hardworking hotel housekeepers is airing at the same time housekeepers at the Hyatt Regency Indianapolis are fighting to keep their jobs and boost their poverty-level pay at a hotel where rates can be more than $1,000 a night for a room during Super Bowl week.

Last month after area hotel workers filed a federal lawsuit alleging wage and hour violations against Hyatt subcontractor Hospitality Staffing Solutions (HSS) and 10 downtown hotels, including the Hyatt Regency Indianapolis, Hyatt announced that it would cut ties with HSS, according to UNITEHERE .

Thus far, Hyatt has refused to hire the HSS workers directly and that means 20 workers, some who have been on the job for nine years as full-time employees, will be out of work after Feb. 8.

On Friday, DeMaurice Smith, executive director of the NFL Players Association (NFLPA), NFL players and local leaders joined Hyatt workers and supporters in a rally outside the hotel demanding Hyatt end its abuse of subcontracted workers and hire outsourced workers directly. Says Jackie White, who works at the Hyatt Regency Indianapolis in the housekeeping department:

I’ve worked at the Hyatt for over 30 years in housekeeping and I’m very proud to be welcoming Super Bowl visitors to Indianapolis. It is a celebration for our city. That said, I am concerned about what the legacy of the Super Bowl will be for Indianapolis hotel workers. The Hyatt will be making millions of dollars during the Super Bowl, and we deserve more for the hard work we do.

The commercial asks listeners that before kick off today, “when you’re at church, please say a prayer, let’s thank God for the women who raised us, for the women who are cleaning out hotel rooms.”

In Indy, we’re fans of our moms, we should support hotel housekeepers here, and they’re among the lowest paid in America. We pay for the stadiums, pay the players’ salaries and pay to build the hotels, so let’s pay the moms.

On this week’s episode of “Brotherhood Outdoors,” Lee Hengsteler, a member of Sheet Metal Workers (SMWIA) Local 359 in Arizona, gets to realize a dream he’s had since he was 6 years old:  He heads to Montana to hunt elk.

The show airs on the Sportsman Channel at 8 p.m. EST and PST every Thursday.

His bow hunting expedition was made possible when his wife, Neva, applied to the show on his behalf. Says Hengsteler:

People like me don’t win things like a guest shot on a nationally televised show, but Neva insisted on applying for me. I have one heck of a wife.

The award-winning “Brotherhood Outdoors,” Union Sportsmen’s Alliance’s (USA‘s) hunting and fishing series pairs union members with renowned outdoorsman Tom Ackerman for a guided hunting or fishing trip in North America or the opportunity to show off their skills by taking Ackerman to their own favorite hunting or fishing sites.

You can click here to apply to be a guest on “Brotherhood Outdoors.” Says Hengsteler:

Tell all those union men and women out there to apply for a guest shot on “Brotherhood Outdoors,” and tell them they can win. I’m just a normal blue-collar working guy, and I won, thanks to my wife.

Click here for more photos form his elk hunt and here for more on the hunt.